Some things are just worth waiting for.
Paid Search , Search Engine Optimization , Affinity Marketing , Landing Page , Target Audience , Mailing Lists , Online Marketing 1 Comment »About 28 years ago, I started my little list business (Catalyst Direct Marketing) with a couple of generous financial backers and a lot of luck. It took about a year before we started to see any profits; actually, that's pretty fast. I branched out and started a compiled list reselling division (Database Network Associates) to complement the existing business model. This showed a profit very quickly because we saw an existing audience from the start.
When you begin a business high up on the learning curve, you not only avoid so many mistakes, you increase the likelihood of success. So far so good, right? Well don't get so cozy on your BarcaLounger just yet.
Recently we dove into the world of online marketing services. You know, email marketing, SEO, SEM, Affiliate Marketing, etc. There was so much to learn. And you have to find the right people to work with. Sure, we still do list management and brokerage, but we had a vision that said the list industry and most all industries are going to be utilizing email and online marketing more than ever. And you know what? We were right. Its taken a little more time than past ventures, but we are beginning to see things happen. People are seeing an improved ROI and they're getting excited. Do you know that in the coming months, companies are planning on increasing their online budgets?
We're just at the tip of the iceberg. But we're ready to help our clients, and prospective clients, to pick up steam and reap the benefits of online marketing. I've attached an article I thought you would enjoy. Give it a moment of your time and then give us a call.
http://www.adotas.com/2009/09/email-marketing-big-winner-in-downturn/

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