I've been running my own list management company for 28 years, and once in a while a list distinguishes itself from the rest.  Back to Basics Toys is one of those lists.  Over the years, many mailers have found the names on this file very responsive.  You would expect this from other children's mailers, given the similarity in demographics.  But when you find a list like BTBT that can respond well for other categories, you have a gem of a list. 

As your preparing for the Fall/Holiday season, don't forget to include Back to Basics Toys in your next mail plan.  We won't be surprised by your success.  Call Catalyst today for more information.   973-831-4222.